Our old website was hard to navigate
Every few days we were getting complaints about the website for the cannabis shop. I knew that it was hard to navigate and some of the links were broken, but I didn’t know who to hire to help. When my wife and I opened the cannabis dispensary, her brother was helping us out with all of the technical internet stuff. All I knew how to do was grow cannabis. My wife didn’t know much about the internet side of things either. When we got into a huge fight with her brother, he stopped helping us with the cannabis website and we had to find someone else. After getting 100 complaints in one weekend, I finally said that enough is enough. I called around town and found a marketing company that could help us fix up the old website. The marketing company didn’t know a lot about cannabis dispensaries, but I promised to help with any questions they had. Our old website was hard to navigate and people were only searching two or three pages before they were leaving. I really wanted to change those statistics. The longer a person or customer stays on a website, the more likely they are to order a product or spend money. I told the marketing team that it was important to make changes that were going to increase business at the cannabis dispensary and the marketing company told me that they were going to help. A couple of days later, we had the first mock-ups of the new website. We got five different styles to choose from and then they started working on the search engine optimization.